Company Health and Wellness : Designing a Company Health Promotion Program
Ideally, you will develop an overriding plan for a Corporate Health Promotion Program before beginning to plan specific wellness programs. For example, you are able to start by getting the following components in place:
support from management
a Employee Wellness Program Committee or group
information about the wellness needs and interests of employees
a budget
program objectives
an assessment plan
Even if you have few financial and/or human resources, you can still take a “micro” approach. By way of example, you could focus on only one specific concern. Creativity, enthusiasm and planning can help you overcome limitations.
This article will provide you with some ideas for establishing Employee Health Promotion Programs. Even the smallest steps have the potential to have an impact.
Whether you choose to start with a single program or develop something larger, planning is essential. First consider the big picture and then look after the details.
Ask yourself these questions:
Identify an action. What health-related program will fit the bill and best suit the workers and employer?
Promote. How can you most effectively spread the word to employees? What opportunities exist for promotion? Consider everything, because employees have access to and pay attention to different types of messages. In a typical workplace, employees receive information from e-mail, newsletters, bulletins, brochures, meeting announcements and fellow employees.
Deliver. Who is the best individual or group to put the program into action? Ask other corporations about approaches they have used. Decide on your budget prior to making a decision.
Evaluate. What should you evaluate to determine success? Do you need hard data and/or testimonials from individual participants?
We recommend the following when organizing your program:
creating and communicating clear objectives
targeting your audience
deciding on the sort of program or campaign
The Elements of a Employee Wellness Program
Programs to reward wellness in the workplace don’t need to be restricted to one area. You might think workplace wellness only involves promoting positive personal health, e.g., Blood Pressure clinics, pamphlets on heart disease, “lunch and learn” seminars on eating habits and short-term physical exercise programs.
These activities are important, but workplace wellness must also be part of corporation’s business plan and go beyond traditional programming.
Taking a broader approach, the National Quality Institute recently identified 3 key elements of a healthy workplace:
physical environment
social environment and personal resources
health practices
Specific Program Ideas
Physical Environment
Look after workers’ health and safety and establish regulations to support their health and safety. Consider providing the following:
Safe bike storage and shower and/or change facilities for cyclists and other commuters.
Fridges for workers to keep snacks and meals fresh and/or healthy snacks in vending machines and cafeterias.
Ergonomic assessments.
Subsidies to assist workers join local recreation centres.
Classrooms/conference rooms available for booking activities such as yoga, pilates, tai chi, meditation and aerobics.
Safe and pleasant stairways that invite staff members to use them.
Assessing the potential for violence at work with plans to deal with such risks.
Good lighting and sound and air quality.
Social Environment
Human relationships and communication, as well as ways of doing business, are able to affect an employee’s mental and physical health. Businesses should consider the following:
respectful workplace policies that provide safe worksites
policies on flex time
policies on working from home
employee satisfaction surveys
leadership coaching
resiliency training
Employee Assistance Programs
To cultivate a positive social culture or climate, consider employees’ needs, which include:
being respected
a sense of belonging, purpose and mission
freedom of expression
protection from harassment and discrimination
What you’ve “always done” may not address current employee needs. Making sure that individuals enjoy being at work is not an simple task, but making the right changes can have a huge influence.
Health Practices
Offer programs and set policies that help workers remain healthy or better their health while at work. Consider offering the following:
“Lunch and learn sessions” on healthy habits such as sleeping better, eating on the run, healthy snacks, using a pedometer, pole walking, work-life balance, time management, stress management, resiliency, parenting and reading diet labels.
Tobacco cessation clinics or subsidies to help employees quit.
Health risk appraisals, including fitness assessments.
Programs to address the concerns raised in the health risk appraisals.
Healthier snacks served at meetings and conferences.
Personal Corporate Wellness Program Tips
If there is no wellness program at your workplace, do not let that stop you from keeping healthy. Perhaps your example will spark a movement toward a healthier workplace.
Here are a few ideas to think about:
Be active at work. There are numerous ways to bring activity into your workday. Walk to work, even if it’s just one way. Hold walking meetings. Bike to work. Use the stairs. Walk to a workmate’s office instead of sending an e-mail.
Eat smart at work. Pack a healthy meal. Place a bottle of water at your desk or workstation. Eat breakfast and eat regularly during the day. Take turns bringing a basket of fruit for co-workers’ snacks. Order healthy snacks for meetings.
Maintain work-life balance. Work efficiently so you can leave on time. Conduct short, effective meetings. Leave your work at work and be sure not to take it home. Minimize social chit-chat. Set up your office to enhance your work. Avoid clutter. Establish and prioritize to be sure that the most important things get done first.
There is no limit to the number or variety of Company Wellness Programs. A key to success is planning well and ensuring that you can evaluate the outcome so that you can sustain momentum.
Speak with other wellness practitioners to learn what works well for them. Listen to your co-workers to determine their needs and interests. And don’t forget to promote, promote, promote.

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